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Creating value in your organization starts with the people you hire. Dig into your data to learn about potential candidates, but don’t ignore your instincts. Use visualization tools to quickly organize data and scorecards on top candidates so that you can more deeply evaluate higher-risk elements, such as emotional intelligence or executive team dynamics. Highly successful companies aren’t lucky — they have more talented team members who produce better outcomes. Too many C-suite executives and business leaders see data as a great equalizer, but they neglect the power of their instincts. Instead of assuming data will cure what ails you, it’s time to start seeing data for what it is — another useful tool in your arsenal. By combining data with your intuition, you can stop collecting data for its own sake and build a company that actually “competes on analytics.”